viktor hertz is a swedish graphic designer whose ‘honest logos’ project, really tells it like it is. the idea behind the re-appropriated graphics,
are hertz’s means of revealing the actual content and truth behind the company at hand and its products. as of recent,
the designer has developed ten new logos to add to the first series he created. in the wake of ‘revealing the truth’, the new logos also give us
a chance to reflect on our own personal habits of consumption.



![definatalie:
warlach:
thedailywhat:
Infographic of the Day: Yet another awesome sort-of spoiler-y (but not really) Inception infographic (previously) to help you sort through the messiness (but not really).
Embiggen.
[datavis / flowingdata.]
This is incorrect. I went to the original flickr page to see if there was discussion about this image because it didn’t look right to me, and the creator came to that conclusion as well and created another chart.
Why is Cobb in the Level 1 getting into Limbo? Isnt it the 4th level? (or is is because of the sinking car?)](http://25.media.tumblr.com/tumblr_l69bgziTzz1qa6ke2o1_500.jpg)

![thedailywhat:
Meat-Based Marketing Campaign of the Day: To generate buzz for its latest line of food-storage products, VitaFresh, Bosch installed a number of off-kilter meat selections — dino legs, mammoth steaks, and sabre-tooth filets — at various supermarkets throughout Germany. The pitch: Bosch keeps food fresh for longer.
More info here.
[notcot.]](http://30.media.tumblr.com/tumblr_l4izpk6zfJ1qzpwi0o1_500.jpg)